For many years, the go-to construction for a lot of ecommerce Companies has been an all-in-one monolith setup, which ties collectively the front-end — or digital storefront — and the backend — or server-side.

Whereas a monolith resolution is likely to be the precise transfer for small- to mid-sized companies with restricted necessities, this sort of expertise can current some challenges as your enterprise strikes into the enterprise house and requires larger complexity, resembling increasing into new areas or promoting by way of a number of marketplaces and social channels.

The answer? MACH structure.

Based on the MACH Alliance, MACH (microservices, API-first, cloud-native SaaS and headless) is an trade tech customary describing fashionable expertise. Not like monolithic structure, MACH permits enterprise house owners to decide on the expertise that greatest meets their wants and future roadmap.

Established in 2021, the annual MACHathon occasion is a chance for groups around the globe to showcase their most ground-breaking, progressive concepts utilizing MACH expertise and composable architectures.

this yr, BigCommerce was thrilled to get in on the motion — and take house three MACHathon awards!

MACHathon 2022: Speed up at MACH Pace

With a theme of “Speed up at MACH Pace,” this yr’s MACHathon challenged contributors to “spotlight an actual problem and present how this expertise is the answer for driving development, undertaking one thing higher or faster than earlier than, or serving individuals in higher methods.”

To take part within the occasion, every MACHathon group was required to submit a three-minute demo video explaining their challenge, why they selected it, which applied sciences they used, their outcomes and the way they plan to proceed their challenge after the MACHathon.

Moreover, every group submitted structure diagrams of their resolution and documentation explaining why they selected the tech stack they used.

With €3,250 in prizes, the MACHathon culminated in six awards for the initiatives that demonstrated social significance, feasibility, use of MACH expertise and innovation.

Composable Commerce Constructed for Development

partnering with content material stack different Uniform, BigCommerce and our MACHathon group — referred to as “Rage In opposition to the MACHine” — needed to create a method to launch new websites rapidly and seamlessly.

Iris Schiefer, Senior Enterprise Account Govt at BigCommerce, used Italian lingerie model La Perla to assist clarify the group’s challenge and purpose.

Whereas La Perla already had a primary ecommerce web site, in January 2022, the model determined to launch a number of storefronts. This included one for its cosmetics and perfume subsidiary, La Perla Magnificence, which might have a barely completely different appear and feel and goal a special viewers than its primary ecommerce web site.

“We thought, ‘What if we might make that basically straightforward for retailers to spin up a brand new web site, make it appear and feel completely different, be capable to take a look at and be taught in new markets, take the location down, be taught, reiterate, launch and take a look at once more, and be capable to have these parts prepared to make use of once more,” Scheifer stated. “So we created a composable commerce stack accelerator.”

With the accelerator, a enterprise proprietor can select a web site theme and launch a brand new storefront in only a few clicks, explains Hadi Farhat, a Senior Gross sales Engineer at BigCommerce who labored on the challenge with Tim Benniks and Ante Sepic of Uniform.

“At this time, if you wish to use Multi storefront on BigCommerce, it is pretty straightforward. You go to the again workplace, you click on on the ‘plus’ signal, you kind in a reputation and it is prepared. However we would like this to be even simpler for enterprise house owners, so we used APIs to programmatically and robotically create a brand new storefront and assign merchandise to it.” — Hadi Farhat, Senior Gross sales Engineer at BigCommerce

Primarily based on Uniform expertise orchestration (detailed in Uniform’s MACHathon weblog publish), a BigCommerce headless commerce and a Contentstack headless CMS, the accelerator supplies tech groups with a fast and simple resolution to check and be taught — with out the necessity for heavy improvement on the backend.

“Our purpose was to point out that scaffolding composable stacks is one thing accessible to all stakeholders, not solely builders,” Benniks talked about. “Through the use of the Uniform orchestration layers, entrepreneurs had been capable of preview and edit the content material saved in each BigCommerce and Contentstack in a single place. For them it was a seamless expertise — and it seems like we achieved our purpose, as a result of the viewers simply beloved it.”

If you wish to know what all of the hype is about, take a look at the Rage In opposition to the MACHine demo video.

BigCommerce Wins 3 MACHathon 2022 Awards

In late June 2022, within the coronary heart of London, the MACH Alliance hosted a gaggle of government leaders, expertise decision-makers and front-end builders from around the globe for its annual MACH ONE Convention.

Whereas the two-day occasion was jam-packed with keynote audio system, breakout periods and profession improvement alternatives, the convention saved probably the most thrilling periods for final: the winner displays of this yr’s MACHathon — and we’re excited to announce that BigCommerce fashioned a part of the stack for 3 out of the six profitable initiatives!

  • MACHnificent Champion: For the general winners of the MACH Alliance MACHathon (sponsored by Actindo).
  • The Integration Champion: For the group with probably the most progressive mixture of options stacked collectively (sponsored by Contentstack).
  • The Maturity Champion: For probably the most full end-to-end resolution (sponsored by Fluent Commerce).

The Closing Phrase

With competitors heating up within the ecommerce trade, creating a web site that stands out is essential for achievement. However a web site that stands out is one that provides the very best consumer expertise on the frontend and the very best developer expertise on the backend.

With MACH expertise, enterprise house owners now have the pliability and agility to future-proof their enterprise expertise and enhance their ecommerce digital experiences.


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